Landing Page Copywriting
Just in case you don’t know…
A landing page is a standalone web page. What makes it unique is that it’s distinct from your main website.
Websites have many features and functions but successful landing pages don’t. Great landing pages have a singular and focused aim.
Landing pages are for:
- Capturing visitor contact information.
- Selling a specific product or service.
- Gathering donations (charities).
Visitors can arrive at your landing page in different ways. Paid advertisements, natural search on Google, Yahoo! and Bing or social media are some.
Landing page copywriting is focused.
To get your visitors to take the action you want, the message of your landing page content needs to be razor sharp.
Often, landing pages fail because the copywriting message isn’t clear.
Visitors arrive, look at the header image and read the content but still aren’t sure what to do. As a result, they leave. FAST.
All the effort you’ve put into getting visitors to your page has just gone to waste.
Need landing page content?
There are two main scenarios here.
- You need content for a landing page you’re designing.
- You have a landing page that doesn’t perform. The money you’ve spent advertising is resulting in visits but no one is converting.
Either way, I can help you.
By tapping into your key proposition, I can generate your landing page message.
I’ll write copy focused on the singular goal you want to achieve. I can even offer content structure suggestions for your landing page.
Sharpening the message of your landing page will see conversions rise.
Need help with your landing page project?
I’d love to chat with you. Just get in touch.
I really enjoy working with Andrew. He listens and takes the time to understand your business. He delivers marketing copy that is on brief, on time and enjoyable to read. You won't regret working with Andrew, it's a great experience.Jessie Cheng
If you’re in need of a writer, you can’t go wrong with Andrew. He’s consistent and reliable, produces in-depth content with the right balance of storytelling and practicality, and knows how to get the attention of readers. I can’t recommend him enough.Joel Falconer